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Important article from across the pond (and very relevant in the U.S. as well). When only "7 percent of London cyclists are from ethnic minority groups", it isn't representative when there is a "41 percent non-white population".


One additional note - media representing cycling is predominantly white male. As are photos representing cycling. This is a very deeply rooted systemic problem that needs to change in all areas.

https://www.cyclingweekly.com/news/representation-matters-cycling-n...

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Thanks for this link: the last paragraphs give me a(nother) good reason to buy SRAM.

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