The Chainlink

Last night I had a bunch of errands to run and in the course of ten miles of riding around the city, I saw pedestrians crossing with their heads in their phones, a grinning cyclist that smiled hello while his front tire was half blocking the bike lane, and the usual motorist on a phone weave in and out of the bike lane. We all see this every day - it's part of our daily ride reality. So what do we do to fix it? Communication? Education? Sending messages any and every way we can? Bikeyface came up with a small campaign to address safety with all of us...

This is a creative solution to providing messaging with humor to motorists, cyclists and pedestrians. Do you think it'll be effective in reaching more motorists?

http://www.cyclingweekly.com/news/latest-news/cycling-safety-advoca...

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Sadly, the city removed the campaign. What a shame. 

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